Hauv internet yuav tsum pab koj qhia koj tus kheej tau yooj yim thiab ua kom koj muaj kev tswj lub ntsiab lus thiab tsis zoo ntawm koj writings. Tab sis, yog tias tej zaum?
Hauv internet yuav tsum tau hu ua lub platform poj kev nthuav qhia tus kheej. Cov ntaubntawv mus tias koj lawm yuav tau tuav thiab muaj hmoo ces tau koj qhov chaw ua hauj lwm rau hauv ib phau ntawv los yog ntawv xov xwm lossis magazine; leej twg yuav luam tawm tsab dab tsi rau hauv internet, thiab yog hais tias nws zoo txaus, nws yuav tau nyob.
Nws twb twv yuav raug hu nws muaj tseeb tias cov nqi nthuav qhia tus kheej tau ncaim rau hauv internet, ces neeg no ntau npaum li cas yuav tsis pom thiab tau siv luam tawm tsab lawv lub tswv yim. (Lub tswv yim ntawm cov nqi economic, los yog tus nqi dag zog uas yuav siv ua ib yam dab tsi, yog ib tug haib heev, raws li. Thaum nws tau ua tej yam yooj yim, tshaj plaws uas cia li tawg nyob rau hauv tej chaw. Nws tseem zoo nkauj self-evident, tiam sis nws yog ib txoj kev haib ntawm saib tej yam xws li tus sawv kev nthuav qhia tus kheej rau hauv internet.)
Muaj ob txoj kev uas ntawm publishing ntsiab lus hauv internet:
- Publishing ntawm nws tus kheej (ua koj lub platform)
- Siv lwm tus lub platform (hosted publishing)
Ob leeg tsim muaj cov caij nplooj zeeg q lub hom phiaj ntawm qhov uas yuav yooj yim rau lawv tus kheej publishing. kuv xav li, ho, uas yog ib hybrid uas yuav coj qhov zoo tshaj plaws ob yig.
Publishing yus tsis yog ib qho yooj yim uas
Yog ib qho teeb meem muaj, ho; nws yuav tsis tshua uas yooj yim luam tawm tsab koj lub ntsiab lus. Yog muaj tseeb tias leej twg yuav ua tau ib lub website, tab sis npog (Kuv mam li qhia koj los ntawm cov kev kawm txawj) koj yuav tsum paub ntau los pib (Kuv tabtom italicizing kev siv rau cov nyhuv):
- Muaj ib lub website: tom qab pab ib sau thiab webhost, koj yuav tau teem koj DNS servers thiab tej zaum hloov koj .htaccess thiab php.ini ntaub ntawv.
- Npaj cov ntaub ntawv kawm: koj mam xav paub HTML, CSS, JavaScript, PHP, thiab MySQL Yog koj xav sau ntawv phab website ntawm koj tus kheej. Los yog koj xav kom nws automate, koj mam xav kawm Markdown thiab, saib tsam, Jekyll.
- Ntsiab lus publishing: koj yuav tau kawm FTP thiab tau ib tug zoo neeg thawb koj cov ntsiab lus rau koj servers.
Ntev dab neeg luv luv, koj xav ntau kev txuj ci los ua tau ib lub website muaj koj tus kheej — nws yeej ua tau kom paub nws yog, tab sis, yog tias koj txiav txim siab “Kuv yuav pib ib blog,” koj yuav zoo tau hem tseg los ntawm tag nrho cov prerequisites. Yog nws tseem nyuab, nyob rau hauv tej kev txiav txim zoo, tshaj publishing phau ntawv koj tus kheej ntawm qhov nyiaj cuab paub sheer.
Lub siab ntxiv ntawm publishing platforms
Obviously publishing ntawm nws tus kheej tsis yog ib qho yooj yim heev, thiab internet thov nco ntsoov mus nrhiav txoj kev uas yuav ua tej yam yooj yim, vim li ntawd nws yog tsis surprise ntau platforms thov kom yoo yim hais txog koj tus kheej muaj arisen:
- Kev tawm zoo li Facebook thiab Twitter yog cov cuab kev tshaj: cia li ua ib tug account thiab pib hais lus. Tab sis, tej no pab tsis ntev posts, Yog koj nyob nraum lub kiv cua ntawm famed Facebook phab ntsa hauv cov ntawv nyeem.
- Aggregated publishing platforms zoo li cov up-and-coming Medium.com los sis Tumblr. Cia li zwm npe thiab pib sau ntawv rau ib lub platform centralized, nyeem yuav saib koj thiab lwm tus’ ua hauj lwm hauv ib qhov chaw.
Dramatically yooj yim, tsis yog nws? Koj tsis ntshe yuav posts uas sau los yog khoom uas tseem ceeb npaum Facebook los Twitter, yog li wb siab rau cov aggregated publishing platforms, Medium yeej, uas muaj coob bloggers yog txoj siav raws li txoj kev yooj yim rau luam tawm tsab.
Nruab nrab li al. ntau txoj kev uas tau txais kev kawm ntawd nws txoj sia?, tiam sis kuv pom ob peb teeb meem loj rau cov neeg sab nraud publishers: yog tsis muaj tswj koj cov ntaub ntawv kawm thiab tsis tau lees tias kom zoo.
Tsis muaj tswj ntsiab lus
Tsuav kom koj txhob tau them koj dues rau koj cov neeg rau zaub mov, koj lub ntsiab lus lub website yuav ib si yog koj li thiab muaj nyob hauv internet. Tiamsis tech platforms remarkably short-lived, thiab tej yam uas yooj yim publishing cog lus yuav tsis muaj kev kos.
Yog ib tug piv txwv loj ntawm ephemeral publishing platforms Posterous, hauv lub tsev 15 lab tus bloggers’ writings, uas sib txuas tom qab 5 xyoo. Nws yog ironic heev vim nws tswj kom tshem tau cov lus qhia txog ntawm bloggers lwm yam “tuag platforms” zoo li Blogger — thiab no ces nws thiaj tsis raug mob haven rau cov ntsiab lus muab, zoo, anything, tab sis yuav.
Peb twb pom qhov no ua ntej yuav muaj tej yam li Geocities. Yeej, Yog hais tias koj entrust koj cov lus qhia mus rau lwm qhov kev pab, yog tsis lav hais tias lawv yuav tsis ploj thiab nqa koj cov ntsiab lus nrog koj.
Kuv yuav tsis hais tias Facebook, Twitter, thiab nruab nrab yuav tag nrho cov pob, tab sis lawv tsis muaj tus khiav ntaub ntawv ntau ntau: Nruab nrab txiv tau ncig txij thaum 2012, Twitter txij thaum 2006, tus “venerable” Facebook lawm xwb 2004. Yog koj xav hais tias tag nrho cov websites yuav nyob ib ncig ntawm nyob rau hauv 20 xyoo, koj coj iav yuav tau me ntsis thiab sawv-tinted.
Besides, Thaum twg koj luam tawm tsab ntawv rau qhov chaw li tig, Nws yog nws kev txawj — cia li hais kom lawv Hnub nyoog ntawm qhov kev pab. Lawv yuav ua xijpeem lawv xav nrog nws. Txawm yog hais tias koj tsis nyob hauv blogging cov nyiaj, muaj dab tsi los yuav tau hais kom lub siab tus tswv cuab.
Tsis tau lees tias kom zoo
Yog hais tias koj khiav ib lub website, koj muaj kev tswj tag nrho lawm zoo li cas mus rau. Koj yuav tau ntxiv annoying tawm, mus saib lwm bloggers, los yog muaj zoo ntsiab lus yog hais tias koj xav tau — yuav muaj yog koj tsis, dhau li ntawm kab tias tawm. Koj tau lees tias cov lus qhia vim hais tias zoo, zoo, koj sau tau. Seb nws puas zoo los phem, koj paub qhov koj nyeem yuav tau txais.
Meanwhile, rau lwm platforms li nruab nrab, koj tswj tsis tau, obviously, dab tsi ntxiv qhia nyob ib ncig ntawm koj cov posts. Yog tons cov ntsiab lus zoo nyob rau nruab nrab, tab sis koj muaj tsis lav uas koj cov ntsiab lus tsis raug surrounded los spam los yeej sau ntawv ntau.
Cas tam sim no? Ib hybrid?
Vim li ntawd nws tus kheej hosted publishing yog hauj lwm ntau heev, tab sis, hosted publishing platforms nyiam nruab nrab lossis tawm kev txhem tswj ntaub ntawv kawm los yog zoo. Kuv xav tias lub ntuj grail no mus nrhiav tau tej yam uas ua combines qhov yooj yim uas siv nruab nrab nrog Tswjhwm ntawm owning tus kheej lub website. Ib hybrid, li ntawd, yuav hais lus.
Muaj ob peb platforms exciting uas ze ntawm no, tab sis yog nws tsis cia nyias qhov nyiaj heev:
- Yog ib qho uas kuv nyiam los sawv daws yuav Postach.io, uas ua kom yooj yim ridiculously luam tawm tsab koj cov ntsiab lus. Cia li xa koj Evernote chaw muag mis nyuj entires, sau ntawv, xav, xijpeem rau ib Evernote ib phau, thiab nws yuav yeej li — nicely formatted thiab koom — nyob rau hauv qhov website Postach.io. Qhov no yog ib qho yooj yim thiab muab rau koj tswj tau nyob zoo, tiam sis koj yuav tsum tau cia siab rau ob tug kev pab: Nws tus kheej Evernote, thiab Postach.io. (Yog koj nyob nraum nrhiav kom tau koj tus kheej blog, Kuv mas kom nws nyob muaj npaum li cas.)
- Classic tov yog WordPress. Tom qab khiav nws nto moo “5-nruab ib feeb” hauv koj lub website, koj yuav tswj thiab luam tawm tsab ntawv tsis kov tej chaws txhua (nws txhawb nplua nuj-ntawv editing li Microsoft Word los yog zoo li no.) Nws yooj yim heev thiab yuav qhia rau koj tswj tau hla cov lus qhia, tiam sis nws tseem hais tias yuav tsum tau koj tus kheej lub website thiab kov tej teeb sw. Tom qab ntawd nws yog du sailing. (Kuv siv WordPress rau kuv lub chaw, thiab kuv zoo siab heev rau nws.)
Li ntawd, tseem yeej tau mus tau yooj yim, ntawm nws tus kheej luam tawm tsab koj cov ntaub ntawv kawm tej no hybrid platforms, thiab as of tam sim no cov neeg no lub ntsiab zoo tshaj rau cov neeg uas xav qhia lawv tus kheej hauv internet.
Tseem rov txawm zoo dab tsi — tej yam uas yuav tsum tau yuav luag tsis muaj teeb, tab sis tseem pub rau large-scale tswj ntaub ntawv kawm thiab zoo. Tej zaum nws tsis yooj yim sua structurally, tab sis, kom, kuv xav li, xav mas twb paub lawm tej zaum rau ntawm qhov internet li lub platform publishing.
